Tips for companies using WordPress that are concerned about security

I have this client that I affectionately call “The WordPress Worry Wart”.

Why?

Because the entire business, product line, branding, and web presence of this type is completely wrapped up in your WordPress website. All of which was great at first 5 years ago. But the bigger you get, the more you trust everything to work, and the more your income is tied to software, the more vulnerable you feel, the more risk your business runs of being destroyed by a jealous hater or hacker. and the more he cares about it.

However, I can’t blame him for the troubling part.

Personally, I think WordPress is a great asset for online marketers. Its simplicity is unmatched. And I’ve used it myself for years, and still do in some companies. But it is also plagued with security problems, especially since it is the number one platform and the one most attacked by hackers.

It’s no big deal if you’re a mom blogger doing it for fun.

But what if your entire business is blood-bound to WordPress?

It is definitely a problem.

And the reason it’s a problem is because of all the security “holes” it has, and they constantly have to be plugged in and repaired. And my client (rightly so!) Is scared because he walks in and updates it and all of a sudden his server crashes. That has happened on numerous occasions where you updated a plugin and it all crashed. This is nothing against WordPress, it is just the nature of the software. I’ve seen it happen when I served my time as a nuclear engineer for the Navy, as well as when I ran a $ 12 million budget working for Encyclopedia Brittanica as a software developer.

And then there’s that anxiety you have about WordPress.

It’s supposed to be simple and it is. But when it comes to running a constantly growing and expanding business, with multiple add-ons and security patches, it doesn’t always work in perfect harmony.

The solution?

Mobile apps.

Mobile apps are Web 3.0 in my opinion. And in five to ten years, companies will have some kind of application if they want to remain competitive. They have very few, if any, of the security issues that web-based content management platforms have. They make consuming content ridiculously easy as everyone has their phones with them all the time, wherever they go. And whether someone likes it or not, the statistics don’t lie. The most recent statistics show that the average person touches their mobile phone 2,617 times a DAY. They are always within 3 feet of their phones, even when eating, driving, traveling, exercising, dressing, shopping, waiting for appointments, sleeping, or while in the bathroom. That is why more than 70% of digital content is consumed on a phone. And 92% of the time people are on their phone, they are on a mobile app.

That means that is where your customers are.

It does not mean not using WordPress or an HTML website for some of your business needs.

But when it comes to content consumptionWhy not go where they are already going and do it in a way that is protected from hackers who are always trying to take down good deals?

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