Shayn Cutino of Anja Wellness, is a hypnotherapist, author and speaker and works in a therapeutic capacity with clients of all ages. She is a much sought after speaker for schools, community groups, and hospitals. Continuing her education, Shayn became certified through CIHAS as a Clinical Hypnotherapist and graduated with honors from the Global College of Natural Medicine, where she received her certification as a Holistic Health Practitioner.
Shayn Cutino is a contributing co-author of “101 Great Ways to Improve Your Health” a new book created by the founder and owner David Riklan of Self Improvement Online, Inc. This book is a compilation of 101 leading experts with proven strategies and trusted tried and true ways to become a healthier you.
Carma: How did the name Anja come about for your business?
Shayn: Anja is a Sanskrit word that means all knowledge and insight. Since I am a clinical hypnotherapist, I use my intuition a lot when dealing with my clients. The name resonated with me and the best part was that it started with A, which for marketing purposes puts me at the top of the food chain.
Carma: What are your writing habits? Do you work on an outline before starting the actual story?
Shayn: My writing habits are random. I make an outline, but it’s usually very crude. I always ask myself the basic questions of who, what, when, where, why and how when I write. My frustration lies in thinking I’ve finished a project and then when I come back to it, it seems incomplete.
Carma: How do you approach the task of promoting your articles and presentations?
Shayn: I use my website and local publications to promote myself. I also send out a monthly ezine to my entire database announcing upcoming events.
Carma: Your current CD series was created to help people unlock what gets in the way of their life. Do you find one more popular than the other?
Shayn: Yes, I get a lot of requests for deep relaxation and stress reduction CDs. Our world is moving so fast right now that most of us feel like we never have enough time. Taking the time to slow down your breathing and relax your body is key to staying healthy and grounded in this fast-paced society.
Carma: What do teenagers most want to learn from you?
Shayn: I’ve done numerous presentations at local high schools and most teens are just fascinated with hypnosis in general. When I give a presentation I include a hypnosis sampler and most people love the experience and are very receptive to it. When it comes to my teenage clientele, most of those kids are looking for confidence for their athletic abilities, overcoming test anxieties and reducing fear and phobia.
Carma: Tell us about your new book. What inspired you to write it?
Shayn: I am very excited about my new book, which I anticipate to be finished in July 2008. Without giving away the store, I feel there is a great need for this type of book. I believe the issue is one that each of us struggles with at some point in our lives and I feel that this book will literally help thousands of people. I was inspired to write this book by my own life experiences, and then when I opened my practice, I began to notice a pattern with my clients. We all have a common thread and this is what I will discuss in my next book. I think this is something that I was meant to deliver to the world and I’m very excited about the project.
Carma: Have you ever suffered from writer’s block? What seems to work to unleash your creativity?
Shayn: Wow, that’s an understatement! Do I suffer from writer’s block…absolutely! What usually helps me is to walk away from the project and just let it sit. I then meditate and reflect on what I want to achieve and ask for answers and guidance to help me move forward. This job is very good for me.
Carma: As a therapist, you are always helping others to move on with their lives. What is the biggest challenge you have faced?
Shayn: Detachment. As I mentioned earlier, I use my intuitive abilities a lot in the session and my feelings are very strong. When faced with a customer who walks in and literally bangs on my door, I need to let them vent, help them out, and then let them go. I think all therapists have this struggle because we are dealing with people’s emotions and having them relive experiences, both good and bad and sad.
Carma: What kind of books did you read as a child?
Shayn: My favorite reads were Little Women and Nancy Drew books.
Carma: What is the most important success lesson you have learned?
Shayn: Success comes from perseverance. You can just never give up. You must be diligent and passionate about what you do.
Thank you Shayn for taking the time to answer these questions today.
To add to the mix, Shayn is a professional speaker and is available to deliver a variety of workshops and presentation topics for your group or school.