As a marketer, you appreciate the irreplaceable value inherent in the success of a product or company brand. You should apply the same strategy when you are trying to create your resume which will be your marketing tool. The key objectives should be differentiation, promotion and the production of results.
What should a professional sales and marketing resume look like? Writing a sales and marketing resume requires special skills. Even though you are a professional in the field, there are still factors that can stop your efforts to get the job you want. Hire a professional resume writer to enhance your opportunity, one who is able to help you figure out what your strengths and weaknesses are in relation to the job you are applying for.
You shouldn’t take your sales and marketing resume lightly. Whether or not you win your dream job often depends heavily on the content and quality of your resume. Writing a resume is simply part of the essential process of selling yourself; therefore, the marketing principles you have learned are applicable here as well. For example, consider benefits vs. feature principle. You need to show the company that you are valuable and indispensable by presenting your quantifiable impact on the business.
First, the career objective of your sales and marketing resume should serve as your values ​​statement. It should contain a summary of your main strengths and underline the value you offer to an employer. Your short-term challenge is to capture the attention of a company. To do this, emphasize the components of your career and talk about the accomplishments you have made for previous employers.
To better market yourself, the next step is to provide a short bulleted list under each employer to clearly articulate your accomplishments for each employer, including especially, but not exclusively, quantifiable results. It is not enough to mention the responsibilities and duties that he had. Anyone can copy and paste a job description. This is how others lose the battle. Instead, communicate the specific results you provided. Did the market share increase by a particular percentage? Did the company’s sales increase? It is best to use solid numbers to back up your claims on your sales and marketing resume.
Do not hesitate to promote yourself and sell yourself. Although most people’s perception is to the contrary, it is a selfless act to reach out to other people to let them see that you can help.
Although marketers have an advantage when it comes to writing a resume, they will still need the help of a professional resume writer. As soon as you hire one, be sure to provide all the relevant information about yourself. A qualified professional will also ask you a series of questions to help you identify your strengths. The success of your resume depends on productive communication between you and your resume writer. The more detail you provide, the better your sales and marketing resume will be, in terms of effectiveness and accuracy.
Entrusting your resume to a professional is not an easy decision to make. To put your mind at ease, read and review the resume samples written by the resume author. Choose a professional resume writer, who is able to provide you with a top-notch, well-written sales and marketing resume that will impress potential employers and give you the confidence you need for a successful job search.